When a person decides to create their own website to tap into millions of people that could be potential customers for the products they have for sale, it is a move in the right direction that is often met with great opposition, not by their competitors, but by their own inability to create a functional website. The roadblocks that may be faced include not having enough money to pay a professional web design company to create their website for them, something that many people would prefer doing simply because of how much work is typically involved in the creation of a website. Likewise, they could also lack the skills necessary to create their own website because they have never done this before. The problem with most people today is that they tend to think that Internet marketing, and the creation of websites, takes a high level of expertise, when in truth it’s not that hard to do. In this article, we will show you how you can create your very own website, your first ever, on a limited budget, a website that will help you generate revenue on the web.
The Power Of Internet Marketing
Before you start to look into what it will take to create your very first website, you should know that your endeavor will definitely pay off manyfold. If you currently have a real-world store, and you are simply trying to generate additional traffic to the products that you have for sale, this is an excellent way to access potential clients that may be in a different city, or even across the world. The Internet opens doors that were simply not there decades ago, and more people than ever before are creating an online presence. With simple skills that you can learn in the course of an afternoon, you will be able to create a website that can present the products that you have for sale, and also allow you to rank on the first page of Google and other search engines for products that you would like people to buy by simply using the simple strategies we will now present.
First Steps To Creating Your Website
The first thing that you want to do is register a domain name. The name of your domain can either be your company name, or a keyword phrase that will be very easy to rank for on the Internet. If you’re going to create a domain that specifically sells products from your company, reserving a domain with your exact company name is a good idea for branding. When people see your domain, and when they arrive at your website, they will associate the domain with your company in their minds. This is something that you cannot accomplish when purchasing what is called an exact match domain, one that uses a keyword phrase. In most cases, people who want to purchase two domains, one that represents their company, and another one that will target a specific keyword phrase. This is done so that you can drive traffic from the keyword phrase domain to your main company domain, allowing you to take advantage of organic traffic on the web. The cost of purchasing domains is actually very small, especially when using promotion codes that you can find on the Internet that will allow you to get brand-new domains for just a few dollars.
The second step is to get hosting for your domains which can be obtained through web hosting companies such as 1and1 and Host Gator. In the same way that you can save money with the purchase of domain names using promo codes, you can also find hosting coupons on the web. A Host Gator promo code can save you a bunch of money. These will allow you to get 30 days of hosting for just a few dollars, or perhaps free of charge, depending upon the company that you decide to work with. By saving money on your domain names and your hosting, you are essentially getting everything that you need to create a website for just a few bucks. The next step of the process is setting up the domain by adding either HTML pages or a WordPress blog.
This third step of the process is to start adding the skeleton structure of your website without the content. You will write the content, or pay someone to write the content, at a later point in time, something you will need to do once you have properly configured your website. There is a trend of moving away from HTML pages because they are more difficult to work with, and sometimes require special expertise in regard to programming in HTML. Although there are software programs that can help you with what are called WYSIWYG HTML editors, using WordPress is the easiest thing to do. It takes about two minutes to add WordPress, a blogging platform, to the websites that you create from inside the control panel of your domain on your web host. Once that is done, you simply have to add a theme to configure how your website will look, and also add plug-ins that can help with the functionality of the website itself.
The final step of the process is creating content that you will either write yourself by typing it, or using a transcription software program where you can speak the words of the article and have it transcribed into a word processor. This will save you hours of time when creating your own content, an option that is second only to paying someone else to write it for you. The cost of each article is typically between $10 and $20 for each page of content, which is why many people, if they have the time, will choose to write it on their own. If you do have a limited budget, spending $30 to get the transcription program is an investment that will pay for itself many times over. Once done, simply add your products within your content which could be affiliate links leading to products on different websites. If you are selling your own product, you simply need to set up a PayPal account to take payments, or one of the many other credit card processing companies that are designed to allow you to process sales on the Web.
Now that you have this basic schematic on how to create your very own website for the least amount of money, you should start working on it today. Having a website on the Internet is an excellent way to drive additional traffic to the products that you would like to sell, taking advantage of the worldwide community on the Internet.